---
title: Global BBQ Trending Flavors & Preparations
description: Looking for a way to level up your barbecue offerings? Get inspired with global barbecue flavors and preparations.
image: https://programs.clemensfoodservice.com/hubfs/HoisinGlazedBBQRibs-2.png
---

[CONTACT US](https://programs.clemensfoodservice.com/contact-us) [800.523.5291](tel:+18005235291)

- [Products](https://clemensfoodservice.com/products/) 
    - [Bacon](https://clemensfoodservice.com/products/bacon)
    - [Ham](https://clemensfoodservice.com/products/ham)
    - [Sausage](https://clemensfoodservice.com/products/sausage)
    - [Premium Reserve](https://clemensfoodservice.com/products/https://clemensfoodservice.com/products/premium-reserve)
    - [Fresh Pork](https://clemensfoodservice.com/products/fresh-pork/)
- Brands 
    - [Hatfield](https://clemensfoodservice.com/brands/brand-detail/#hatfield-detail)
    - [Premium Reserve](https://clemensfoodservice.com/brands/brand-detail/#premium-reserve-detail)
    - [Kunzler](https://clemensfoodservice.com/brands#kunzler)
    - [Farm Promise](https://clemensfoodservice.com/brands/brand-detail/#farm--promise-detail)
    - [Prima Porta](https://clemensfoodservice.com/brands/brand-detail/#prima-porta-detail)
- [Who We Serve](https://clemensfoodservice.com/who-we-serve/)
- [Partner Benefits](https://clemensfoodservice.com/partner-benefits/) 
    - [Manage Costs](https://clemensfoodservice.com/partner-benefits/manage-costs/)
    - [Video Gallery](https://clemensfoodservice.com/partner-benefits/video-gallery/)
    - [Culinary Support](https://clemensfoodservice.com/partner-benefits/culinary-support/)
    - [Clemens Food Group Rewards](https://clemensfoodservice.com/partner-benefits/cfg-rewards/)
- [Menu Ideas](https://clemensfoodservice.com/menu-ideas/)
- [Insights & Trends](https://programs.clemensfoodservice.com/trends/)

[![](https://clemensfoodservice.com/wp-content/uploads/sites/2/2022/01/CFG-FS-main-logo-tablet.png)](https://programs.clemensfoodservice.com/)

- [PRODUCTS](https://clemensfoodservice.com/products/)
- [BRANDS](https://clemensfoodservice.com/brands/)
- [WHO WE SERVE](https://clemensfoodservice.com/who-we-serve/)
- [PARTNER BENEFITS](https://clemensfoodservice.com/partner-benefits/)
- [MENU IDEAS](https://clemensfoodservice.com/menu-ideas/)
- [INSIGHTS & TRENDS](https://programs.clemensfoodservice.com/trends)

[![Clemens Food Group - Foodservice](https://clemensfoodservice.com/wp-content/uploads/sites/2/2022/01/CFG-FS-main-logo-tablet.png)](https://clemensfoodservice.com/)

##### HOW WE SERVE

# INSIGHTS & TRENDS

##### Helping you take action

[![Share on facebook](https://programs.clemensfoodservice.com/hs-fs/hubfs/facebook-color.png?width=24&name=facebook-color.png)](http://www.facebook.com/share.php?u=https%3A%2F%2Fprograms.clemensfoodservice.com%2Ftrends%2Fglobal-bbq-trending-flavors-preparations%3Futm_medium%3Dsocial%26utm_source%3Dfacebook) [![Share on twitter](https://programs.clemensfoodservice.com/hs-fs/hubfs/twitter-color.png?width=24&name=twitter-color.png)](https://twitter.com/intent/tweet?original_referer=https%3A%2F%2Fprograms.clemensfoodservice.com%2Ftrends%2Fglobal-bbq-trending-flavors-preparations%3Futm_medium%3Dsocial%26utm_source%3Dtwitter&url=https%3A%2F%2Fprograms.clemensfoodservice.com%2Ftrends%2Fglobal-bbq-trending-flavors-preparations%3Futm_medium%3Dsocial%26utm_source%3Dtwitter&source=tweetbutton&text=) [![Share on pinterest](https://programs.clemensfoodservice.com/hs-fs/hubfs/pinterest-color.png?width=24&name=pinterest-color.png)](http://pinterest.com/pin/create/button/?url=https%3A%2F%2Fprograms.clemensfoodservice.com%2Ftrends%2Fglobal-bbq-trending-flavors-preparations%3Futm_medium%3Dsocial%26utm_source%3Dpinterest&media=)

# Global BBQ Trending Flavors & Preparations

 May 12, 2023

Posted by [Clemens Food Service](https://programs.clemensfoodservice.com/trends/author/clemens-food-service) on 5/12/23, 5:34 PM

![Hoisin Glazed BBQ Ribs](https://programs.clemensfoodservice.com/hs-fs/hubfs/HoisinGlazedBBQRibs-cropped.jpg?width=760&height=453&name=HoisinGlazedBBQRibs-cropped.jpg)

Globally inspired barbecue is a hot trend among consumers looking to expand their culinary horizons, but adoption on operator menus has been low and slow thus far.

Barbecue, a ubiquitous term that has different interpretations in different countries — or even within regions of a particular country — is almost universally loved by consumers, with 94% saying they love or like it, according to market research firm [Datassential](https://datassential.com/). Even with the regional or country differences in proteins, sauces and/or spices, demand remains high. A 2022 SupHerb Farms white paper, [BBQ Around the World](https://supherbfarms.com/resource-center/white-papers/bbq-around-the-world/), reports 80% of consumers love or like regional U.S. varieties of barbecue and 60% love or like global varieties.

The appeal of global barbecue also stretches across different demographic groups. Datassential found 31% of all consumers were “extremely interested” or “very interested” in global varieties of barbecue, but that number jumps to 43% for Millenials, 40% for Gen Z and 37% for men.

There’s a 14-point gap, however, between consumer taste buds and availability on operator menus. Here’s how operators can tap into this trend to exceed customer expectations and drive profits.

### **Rising Stars in Global Barbecue**

When it comes to what type of globally inspired barbecue to add to the menu, operators literally have a world of options.

**Korean barbecue**, cooking thinly sliced strips of beef or pork cooked on tabletop grills, is the fastest-growing global barbecue dish, with 39% growth on operator menus during the past four years. According to Datassential, 56% of consumers cited Korean barbecue as the global barbecue concept they were most interested in trying.

**Jerk**, a spicy Jamaican seasoning and cooking technique that involves smoking pork, chicken and seafood over smoldering fires, was cited by 49% of consumers as a dish they wanted to taste.

Other types of global barbecue that have piqued the interests of consumers include:

- **Asado**, an Argentinian style of cooking large slabs of meat or whole animals over open fires. 
- **Yakitori**, a Japanese dish of skewered chicken brushed with a miso and soy sauce marinade.
- **Tandoori**, an Indian concept in which meat is placed on top of a clay, bell-shaped oven to cook. 

Operators looking to get ahead of the global barbecue trend, and potentially leapfrog their competition, might consider concepts that have caught the attention of some consumers but are still up-and-coming, such as: 

- **Braai**, a South African barbecue featuring a dry rub that can be applied to almost any protein.
- **Lechon**, the national barbecue dish of the Philippines featuring a whole hog cooked rotisserie-style over charcoal.
- **Chuan’r**, Chinese barbecue skewered proteins cooked on a wire rack in a metal pan filled with smoldering coals.

### **Try Something Different**

With consumer demand for global barbecue high, and more competition on the horizon, it will be important for operators to make their menus stand out from the crowd. Think outside the box in terms of the cooking methods, flavors and even the “meats” used.

- **Use different woods:** Applewood, hickory, mesquite, maple and pecan are all common woods used to make barbecue. Try fueling your flames with other wood types, such as peach, almond or alder.
- **Incorporate new sauces:** When many people think of barbecue they envision a dark-red, tangy tomato-based sauce. Serve up something different, such as sauces using Worcestershire, vinegar, mustard or mayonnaise as a base ingredient.
- **Try different flavor profiles:** While it’s important to remain true to barbecue’s origins, that doesn’t mean you can’t be creative. For example, consider adding Portuguese piri piri sauce to churrasco Latin barbecue, or marinating Thai chicken satay skewers in a lemongrass puree. 

Consumers love barbecue and crave new, global variations on one of their favorite comfort foods. Operators can spice up their menus and attract new customers by taking advantage of this hot trend.

Want more insights on the latest BBQ trends? [**View our infographic**](https://programs.clemensfoodservice.com/trends/whats-new-in-bbq-infographic).

 Topics: [BBQ](https://programs.clemensfoodservice.com/trends/tag/bbq), [Trends](https://programs.clemensfoodservice.com/trends/tag/trends), [Global/Regional Influences](https://programs.clemensfoodservice.com/trends/tag/global-regional-influences)

### Recent Trends

### Trends by Tag

- [Trends (41)](https://programs.clemensfoodservice.com/trends/tag/trends)
- [Customer Satisfaction (15)](https://programs.clemensfoodservice.com/trends/tag/customer-satisfaction)
- [Cost Savings & Profitability (12)](https://programs.clemensfoodservice.com/trends/tag/cost-savings-profitability)
- [Generational Insights (9)](https://programs.clemensfoodservice.com/trends/tag/generational-insights)
- [Global/Regional Influences (9)](https://programs.clemensfoodservice.com/trends/tag/global-regional-influences)
- [Bacon (8)](https://programs.clemensfoodservice.com/trends/tag/bacon)
- [Daypart Influences (8)](https://programs.clemensfoodservice.com/trends/tag/daypart-influences)
- [Sustainability & Animal Welfare (7)](https://programs.clemensfoodservice.com/trends/tag/sustainability-animal-welfare)
- [BBQ (6)](https://programs.clemensfoodservice.com/trends/tag/bbq)
- [Seasonal Tips & Guides (5)](https://programs.clemensfoodservice.com/trends/tag/seasonal-tips-guides)
- [Hatfield (4)](https://programs.clemensfoodservice.com/trends/tag/hatfield)
- [Foodservice Technology (3)](https://programs.clemensfoodservice.com/trends/tag/foodservice-technology)
- [Premium Reserve (3)](https://programs.clemensfoodservice.com/trends/tag/premium-reserve)

See all

#### SIGN UP TO GET INDUSTRY NEWS AND TRENDS

[![Clemensfoodservice](https://clemensfoodservice.com/wp-content/uploads/sites/2/2022/02/Clemens-LogoRefresh-KO.png)](https://clemensfoodservice.com/) [![Top Places to Work 2022](https://clemensfoodservice.com/wp-content/uploads/sites/2/2022/06/top-work-places-2022-150x150-1.png)](https://careers-clemensfoodgroup.icims.com/jobs)

[800.523.5291](tel:+18005235291)

2700 CLEMENS ROAD  
P.O. BOX 902  
HATFIELD, PA 19440-0902

[Contact Us](https://clemensfoodservice.com/contact-us)

<https://www.linkedin.com/showcase/clemens-foodservice/>

- [Products](https://clemensfoodservice.com/products/)
- [Brands](https://clemensfoodservice.com/brands/)
- [Who We Serve](https://clemensfoodservice.com/who-we-serve/)
- [Partner Benefits](https://clemensfoodservice.com/partner-benefits/)
- [Menu Ideas](https://clemensfoodservice.com/menu-ideas/)
- [Insights & Trends](https://clemensfoodservice.com/trends/)
- [Contact Us](https://clemensfoodservice.com/contact-us/)
- [Careers](https://careers-clemensfoodgroup.icims.com/jobs/intro)

OUR FAMILY SITES

- [CFG Corporate](https://clemensfoodgroup.com/)
- [Hatfield®](https://simplyhatfield.com/)
- [Farm Promise®](https://farmpromise.com/)

 

Headquartered in Hatfield, PA, Clemens Food Group is a sixth-generation, family owned company dedicated to providing service and brand solutions that help our customers grow their businesses. Clemens is a vertically coordinated company that includes feed mills, hog farming, food production, and transportation. We are committed to building a foundation for future generations. It is what we call doing business the right way. It is who we are.

© 2025 Clemens Food Group | [Privacy Policy](https://clemensfoodservice.com/privacy-policy/)